Cafe

Six cafes, one identity that we created. Across malls and towers, we built a format that holds its shape, its warm, and instantly its own. Layout does the quiet work, each cafe mixes seating types; communal tables for groups, counter seats for a quick stop, corners set back for something quieter. 

Materials carry the brand. Maple wood tones ground the palette; warm, grained, recognisably Tim Hortons. Canadian red appears in small doses, placed to punctuate rather than lead. A greenery corner in each space cuts the hardness of the counter and softens the wait. The result is six cafes that read as one brand and sit differently in every room they're given.